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European Automotive
Trends Report - Q2 2021

Zeta Global presents the Automotive Trends Report
A quarterly examination of the dynamic changes happening within the European automotive industry.

2021 is the year of new opportunities for the automotive industry as vaccination distribution is ramping up, businesses are reopening, and consumer confidence is slowly gaining ground.

With a hard year behind us in the rearview mirror, the road to recovery is still a winding one. Automotive marketers will still face new challenges as 2021 progresses. But as the industry continues to embrace the rapid shift to digital, automotive marketers have the opportunity to embrace a customer-centric approach that was overlooked before now. 

In Zeta’s Q2 2021 EU Automotive Trends Report you’ll see how carmakers started the year, how they can bounce back from a tough year in 2020, and key emerging opportunities to seize, including...

  • Digital trends that continue to accelerate onward and upward
  • Continued interest and government support in electric vehicles
  • The lasting trend of online car buying in a post-COVID world

 

Download your copy today to learn how you can activate against current trends in the automotive industry to drive better marketing outcomes for your brand in Q3.

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