About the session
AI’s impact on marketing begins long before an ad is served or an experience is personalized. The infrastructure behind it—data, models, compute, and trusted foundations—will determine which organizations can turn AI into more relevant experiences and sustained advantage. Leaders across the AI lifecycle explore why these foundations matter, the innovations reshaping what marketers can do, and the choices that will define the next era of marketing.
Speakers
Nate Yohannes
President, AI & Data Labs, Zeta Global
John Watson
Senior Managing Director, Blackstone
Esther Choi
Partner, Digital Trust & Online Protection Leader, Deloitte & Touche LLP
Neeraj Bhatia
Head of Product, GenAI for Ads, Meta
Matt Groshong
Business Development Director, AdTech & MarTech, Nvidia
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